Why "One Bite" is a Growing Fast Food Business Chain ?
Because it is a very customer oriented company. It had a wide range of products, adapt to local markets, have continuous opening hours (save you in India), employees are well-formed, and for icons products, the taste is standardized.
The last point is very important. In food industry, you have to maintain the taste of your product. Customers hate change. As long as is remembered, hamburger taste is the same as I was a kid.
You can go to Delhi, Rajasthan, Madhya Pradesh, Gujarat, Maharashtra, Uttar Pardesh, Punjab, Bihar, Haryana, Arunachal Pradesh, Telangana, Manipur, Assam, West Bengal, Karnataka, Odisha the taste is the same. That's reassuring for customers.